medcom.id, Jakarta: Huawei targets on being the top third smartphone brand in Indonesia. It was mentioned during the partnership announcement with Erafone Artha Retailindo on Tuesday (3/29/16), at Taman Anggrek Mall.
"We were focused on the company and chose to do product cooperations through operators. Now, we are going to focus more on customers. It is why Huawei partners with Erafone," said the Country Director Huawei Device Indonesia, Johnson Ma.
Ma mentioned that Huawei experiences 87 percent growth and becomes number 3 globally in 2015. Meanwhile in its home country, Huawei claims to be the fastest growing company. Similar growth has become the target of Huawei through the partnership in Indonesia.
Huawei also mentioned that the Business to Consumer market will become their focus in 2016. Aside from that, Huawei also applies its plans to expand the coverage to all channels, both modern or traditional.
Marketing Director Huawei Device Indonesia, Ellen Angerani, added that Erafone is not the first modern retail channel cooperating with Huawei. However, the company expects to increase its market share in Indonesia.
Ellen also mentioned that Indonesia is one of the important markets for Central Huawei. Indonesia is seen to have a great potential thanks to its large population. Meanwhile, currently, Huawei stated it has eight brand shop across the archipelago.
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