Jakarta: In a bid to support Indonesian micro, small and medium-sized enterprises (MSMEs), e-commerce company Shopee has agreed to limit sales of 13 foreign products.
"This thing needs to be appreciated. Shopee is willing to limit the sales of foreign products that can also be produced by our own MSMEs," said Minister of Cooperatives and Small and Medium Enterprises (SMEs) Teten Masduki in a stament on Monday, as quoted from Mediaindonesia.com.
The 13 foreign products are hijab, Islamic tops fror women, Islamic tops for men, Islamic bottoms for women, Islamic bottoms for men, Islamic outerwears, Islamic dresses, Islamic clothes for children, mukena, Islamic accessories, prayer equipments, batik, and kebaya.
According to Teten, the total value of Indonesian muslim fashion industry reaches Rp280 trillion per year.
Meanhile, the local batik fashion industry is valued at almost Rp5 trillion.
"We also hope that other digital platforms would follow," he stated.
Shopee Indonesia Director Handhika Jahja said that the policy is expected to help the development of the country's MSMEs.
He explained that Shopee started its activities in Indonesia before it existed in other countries.
"Our DNA is definitely Red and White (the Indonesian flag)," he said. (Translator: Natasha Celia)
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