Jakart: PT Moda Raya Terpadu (MRT) Jakarta plans to sell naming rights for its five stations next year.
“We have sold naming rights for five of our stations this year. Next year, we will sell naming rights for five more stations," PT MRT Jakarta president director William Sabandar said here on Wednesday, November 27, 2019.
William explained that there are two more stations left whose naming rights will be sold at a high price due to their locations on the downtown of Jakarta.
“We will also plan on selling the naming rights for our stations which are located near Bundaran HI at a higher price due to its potential,” he said.
He also regarded naming right sale as the second biggest source of revenues after advertisement for the company. Online transportation company Grab pays 33 billion rupiah annually. Other companies such as BNI, Mandiri, BCA, and ASTRA have to pay below 30 billion rupiah annually.
“We want to encourage the sale of naming rights for our stations to increase revenues," he said.
According to the data from PT MRT Jakarta, the first-phase of MRT began in October 2013. The construction was inaugurated by Joko Widodo when he was the Jakarta Governor at that time.
The first corridor consists of 10-km elevated route and 6-km underground route. The seven elevated stations are Lebak Bulus station, Fatmawati station, Cipete Raya station, Haji Nawi station, Blok A station, Blok M station and Sisingamangaraja station. Meanwhile, the underground stations are Senayan station, Istora station, Bendungan Hilir station, Setiabudi station, Dukuh Atas station, and Bundaran HI station. (Translator: Muhammad Gestinev)